Tag Archive for: paytech

What did Black Friday cost you this time?

Black Friday and Cyber Monday have become the ultimate annual events for both consumers, as well as retailers, who plan for these well ahead of time to ensure it all runs smoothly. 

Grown in popularity over the years, and even more so since the pandemic, bank reports suggested that this year Black Friday transactions were up a staggering 141% compared to a normal trading day. NatWest and Nationwide both reported over 4m transactions by lunchtime on Black Friday, while Barclaycard also recorded 21.4% more purchases compared to 2020.

 

Black Friday transactions were up a staggering 141% compared to a normal trading day

 

Given the significance of these events particularly for the retailers who are trying to recoup post pandemic, there is a distinct pressure for those retailers that will be inundated with soaring eCommerce volumes and the slightest idea of a technical glitch is any retailer’s nightmare. The robustness of your payments gateway and your website/mobile app checkout to accommodate a sheer volume of traffic are probably the most crucial functions when running a  smooth and successful Black Friday and Cyber Monday. The truth is that outages and downtime can still happen however well-prepared you may be and however advanced you think the technology you are using is. 

We all remember what occurred with Macy’s a few years ago, when they encountered nationwide problems processing payments during the busiest shopping day of the year. Not only did the retailer lose out on thousands in sales but also left a lot of its customers, (including loyal customers) frustrated and unimpressed, which was somewhat damaging and embarrassing for the brand. No business, particularly eCommerce platforms and merchants, that are heavily reliant on online transactions like to think about the implications of a payment gateway outage can have on them and hope that it won’t happen to them, but it is this kind of mindset that can be costly to your business.

Merchants aside, even digital platforms have issues. This year, we saw Revolut battling major Black Friday problems as customers were unable to use their accounts on their mobiles to sign in or make card payments, with at least six of its services being affected by the outage. 

So what do merchants do if this was happening with their primary payments gateway? It’s tough when you rely on payments but can’t take one.

Paydock’s fail-proof feature is a great example of how merchants can overcome this issue. Our technology is built in with a feature that mitigates downtime risk by enabling merchants to fail-over to an alternative gateway when their primary gateway is down. By ensuring their customer’s sensitive payment data is securely stored in our vault, merchants can operate with peace of mind that their business is open for business even when their service providers experience downtime. 

For subscription-based businesses, the impact of a payment gateway outage extends beyond just Black Friday and Cyber Monday as it has multiple, negative implications on their ability to renew subscriptions and sign up new subscribers, affecting their bottom line even more significantly. So how can subscription businesses protect from these outages? Should they be thinking beyond just ensuring that their tech, website and mobile apps are intact? The tricky part is that every business interprets “robust payments infrastructure” in a different way. But the trick is to seek for an infrastructure that is more holistic and maximises your chances of succeeding with minimum effort or cost.

Subscription businesses can benefit from Paydock’s sophisticated recurring engine, this provides autonomous recurring payments across your Paydock-managed payment gateway infrastructure. Among a myriad of innovative features, our engine offers a configurable retry capability, which means that you are in total control of “what happens and how” when a payment fails, how many times you retry, how long between retries, and what happens then.

The more in control you have, the less there is a chance of your business having to bear the cost of any hiccups.

In other words, the more in control you have, the less there is a chance of your business having to bear the cost of any hiccups. Look for an infrastructure that can effortlessly orchestrate all of your payments requirements and processes.

Our clients have been able to plug in hundreds of instances of gateways globally and remain in total control, expand effortlessly into new geographies, currencies, and regions. With easy access to your favourite payment gateways and acceptance services already connected, you can use the gateways that best suit your business needs depending on the phase of business you’re in. Best-of-breed always trumps single-vendor, and we’re here to have your back.

Without a highly scalable, resilient payments infrastructure in place, there is no guarantee your business will survive the pressure of soaring volumes on Black Friday or any other day of the year for that matter. Payments orchestration with Paydock lifts that burden for you and ensures that you won’t be left in the dark for your customers. 

Be prepared for next time.

Want to be prepared for the next big retail event? Get in touch with one of our friendly experts today at [email protected] 

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Buy Now Pay Later – Controlling the frenzy

Merchants today are expected to offer not just one, but multiple Buy Now Pay Later (BNPL) options at checkout or miss out on sales. Yet with continual shifts in popularity, price and convenience – understanding which BNPL to select and then solving the complex technical, reconciliation and compliance linkages behind the scenes has become an industry-wide headache.

Buy Now Pay Later options at online checkouts have accelerated rapidly within the last few years, with 10 million customers now having used a BNPL product to purchase goods online in 2020 (Capital Economics, 2021). These payment options, initially popular amongst the millennial and Gen Z consumers, have now become one of the fastest growing payment methods set to take over the traditional forms of credit. 

 

“9.5 million consumers in the UK actively avoid buying from retailers that don’t offer BNPL”

 

Given that 9.5 million consumers in the UK actively avoid buying from retailers that don’t offer BNPL (Paypers, 2021), it is pivotal merchants offer BNPL methods at checkout in order to engage their markets. By incorporating BNPL solutions into their payment strategies, merchants can tailor their offer to the needs of their consumers whilst attracting customers, maintaining or increasing repeat customers and enabling higher conversion rates. 

The rise of ecommerce and the phenomenon of alternative payment methods in 2020 has fuelled the success of Buy Now Pay Later. BNPL provider AfterPay, saw a 97% revenue growth within the last year (Afterpay, 2020) and with an increasing number of providers following suit, the competition within the Buy Now Pay Later space is intensifying. 

While great for the consumer, this has increased the challenges for a merchant seeking to interoperate and keep costs low. Merchants are becoming increasingly frustrated with the laundry-list of expected options, expenditure of integration and maintenance costs as they pivot from single to a genuinely flexible multi-vendor payment strategy. 

Payments Orchestration is the only known method to ease this frustration.

Payments orchestration is the only known method to ease this frustration, consolidating multiple BNPL services into one unified, low or no-code service eliminating complexity and chaos and allowing merchants to focus back on core business, but now with more customers.

No-Code Payments Orchestration Solution.

Paydock provides a no-code payments orchestration solution through which merchants can seamlessly integrate and connect with multiple BNPL products such as Paypal’s Pay in 4, Afterpay and zipMoney effectively resolving this challenge. Merchants can accommodate consumer needs, support multiple BNPL vendors at once, and stay agile as the market moves along.

The specific costs that merchants seek to remove include hidden and variable vendor fees, complexity and costs associated with integration, maintenance and administration. Orchestration with Paydock sits at the forefront of supporting both merchants and the BNPL industry with the following benefits: 

  1. Low cost of adoption – Plugging in an unlimited number of any payment services via one API results in a substantial reduction of software development overheads. Through Paydock’s single integration capability, merchants are able to eradicate the cost and time wasted on integrating gateways individually and access a multitude of payment gateways seamlessly. Providing a focused and dynamic payment experience irrespective of payment type and method.
  2. Lower cost of maintenance – When maintaining a payments strategy with multiple vendors, it’s crucial that costs are kept to a minimum. Merchants can make a significant reduction in costs associated with payments administration simply by being able to control, manage and audit all transactions via one dashboard. Paydock’s reporting API ensures that a merchant has a complete transactional and event history across its payment ecosystem, keeping them in control of their payments. 
  3. Flexibility to move with the market – The payments sector is rapidly changing and can often limit those to feel trapped in their strategies. As the Buy Now Pay Later space increasingly becomes a primary source of payments, merchants want to feel confident that they have the flexibility to move with the changing landscape. With Paydock’s orchestration, there is no loss of grip on the customer, merchants can future proof their strategies knowing that with Paydock, they can enjoy any future payment service they see fit for their purposes. 

Customer’s needs may be rapidly changing but Buy Now Pay Later is here to stay.

As this space continues to grow and competition continues to intensify, merchants want to provide their customers in the most efficient way whilst ensuring their strategies are one step ahead.  Payments orchestration with Paydock resolves merchant’s needs for simplicity and flexibility within their payments infrastructure and is leading the way in resolving numerous costly issues faced by merchants seeking to navigate disparate, fast-moving and fragmented BNPL (and many more!) service providers.

To find out more about how you can win by integrating and offering multiple payment service providers to consumers in a single service, please drop us a line at [email protected].

 

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Episode 2 with Rob Lincolne & Naby Mariyam

Episode 2 with Rob Lincolne & Naby Mariyam

Values, Vision and the Questions VC’s never ask (but should!) – Join Naby Mariyam and Rob discussing authenticity and a theory on what really matters when building long term success in fintech.

PayTalk with Paydock is our very own podcast where our founder and CEO Rob Lincolne dives deep with prominent figures and global leaders in the payments industry – bringing the latest insights and leadership to your doorstep.

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Paydock now available via Payshield to provide secure IVR transactions

In welcome news to medium and large merchants looking to compress compliance scope and yet provide leading IVR experiences to customers, Paydock can now be enjoyed as part of the Payshield offering, providing merchants with dynamic choice of over 30 processing partners within an orchestration environment while delivering seamless over-the-phone payment experiences. 

Payshield’s capability enables merchants to securely capture credit card data and process through any of their Paydock-connected payment gateways. By working with Paydock+Payshield, merchants are able to further their orchestration solution and benefit from a single source of transaction truth regardless of the acceptance point.

Rob Lincolne, founder and CEO of Paydock said: “Harmonising compliance, consumer experience and payment vendors hasn’t always been easy. As credit card security breaches become more prevalent, we are excited to be able to remove common pain points with the team at Payshield to deepen merchant security, improve brand experiences and work closely with their choice of processing partner.” 

Paydock’s technology is used by leading global merchants and platforms who benefit from a myriad of features such as dynamic vaulting and routing capabilities, sophisticated user management and vendor support.

Commenting on the collaboration, managing director of Payshield, Dmitri Muntean said “Integration with Paydock allows us to instantly enable over 30 payment providers for our customers, speeding up the deployment and adoption of our services that help merchants reduce their PCI-DSS exposure.”

 

To find out more about Paydock visit paydock.com

CONTACT:

For media enquiries related to Paydock, please contact:

MINERVA PR 

Malika Shermatova 

+44 (0)7979 852604 

[email protected] 

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Top Payments Trends Merchants Should Make the Most of in 2021

It’s no question that 2020 brought a year of challenges. However, in the midst of these unprecedented times, the impact of the pandemic also resulted in many opportunities for many businesses.

With the rapid rise of online transactions and heavy reliance on technology, fintech continues to play a key role in transforming industries now more than ever before and has become instrumental to consumers as well as businesses that flourished by embracing technological advancements. 

Ecommerce grew by 46% in 2020 – its strongest growth for more than a decade, according to recent ONS data. The boom has also fueled online competition and with a myriad of alternative payment methods available to suit any customer preferrence how do businesses and merchants keep up?

We take a “merchants’” perspective at some of the top trends in 2021…

1. Digital Wallets and Frictionless Payments 

A significant shift in consumer behaviour has revolutionised how we make payments and terms such as digital wallets and frictionless payments are becoming mainstream. But what does it actually mean for merchants? 

Frictionless payments break down the barriers commonly found in a checkout process, aimed to drive growth for businesses and build smother and efficient customer experiences. 

In the past year alone methods such as digital wallets, in-app purchases, auto-renewal subscriptions, contactless payments and one click payments have grown tremendously in popularity, and so much more is yet to come in a form of wearable technology and QR code payments, which are predicted to represent 27% of all digital commerce transactions in 2024, according to 2021 Commerce and Payments Report.

With the hygiene issue of handling cash, contactless payments and digital wallets are now accepted as the ‘new normal’ of paying. Contactless payments accounted for 41% of all card transactions last year. According to Juniper Research, the usage is set to increase with half of the world’s population expected to use digital wallets by 2024.

Businesses will need to recognise this ‘new normal’ of payments and consider investing in a cost effective solution that enables them to accommodate a multitude of options to match the ever changing consumer expectations.  

At Paydock we have mastered this via our unlimited connections capability. Merchants that are already using our platform can simply plug into any of our growing number of connected online payment services and supercharge their payment experience by using our specialised, PCI-DSS compliant SDK widget, which enables to deploy multiple versions depending on merchants’ payment product needs and provide a focused and dynamic payment experience irrespective of the payment type. You will be pleased to know that we have dozens of your favourite payment gateway and acceptance services already connected and are adding more constantly. Click here to see our current list.

 

2. Advances in AI and Machine Learning Technologies

Artificial Intelligence (AI) and Machine Learning (ML) have proven as powerful analytics tools. As competition grows resulting in price compression, gaining as much advantage over the competition as possible is crucial, and these technologies play a critical role in enabling businesses to retain revenue and stay afloat. 

Businesses that embraced these technologies demonstrate a measurable competitive edge by improving overall customer experience and satisfaction. 

While ML can play a part in critical areas such as fraud detection, AI could be significant in terms of helping businesses optimise conversion rates by enabling merchants to analyse, understand and impact touch points that capture consumers’ attention from beginning of process to the end. 

The role of AI from payments experience point of view for both consumers and merchants is equally important. Starting from ensuring good connection to avoid declined transactions will most certainly provide a better payments experience for consumers leading to guaranteed revenue conversion through the most cost efficient path for merchants. For example, Paydock’s routing engine enables merchants to build a suite of configurable rules in an ‘if-this-then-that’ arrangement. This enables a truly ‘hands off’ experience for merchants as multiple payment gateways are managed via the Paydock dashboard rather than through heavy integrations and or code base changes. To find out more about our real time routing engine click here.

 

3. The rise of subscription models

Subscription modelled businesses such as Netflix, Mindful Chef, Hello Fresh and Freddie’s Flowers have boomed as a result of the pandemic. This, combined with the general outlook of the younger generation who increasingly lean more towards experiences and less towards owning things has led merchants and brands like Fabletics and Adidas to follow suit. 

While it is most certain that merchants will continue to drive and capitalise on this trend as they navigate through the pandemic and growing digital and experience-driven demand, it is worth considering implications from a payments point of view. For example, in order to continue enjoying the benefits of fees collected through recurring subscription payments, merchants will need to consider removing frictions that could prevent these recurring payments. Merchants with a strong digital strategy will certainly have the edge in an increasingly competitive environment. 

Paydock’s recurring engine provides autonomous recurring payments across your Paydock-managed payment gateway infrastructure. From infinitely flexible interval and frequency options to configurable retry engine, merchants that use our platform have total control over their recurring payments collection. You can find out more here.

 

4. Greater focus on cybersecurity

Cybercrime and risk of fraud have grown tremendously in the past year in particular. Cybercriminals are becoming increasingly sophisticated and keeping up with the pace too. With a 33% increase over lockdown, the rise in fraud is starting to affect the ecommerce industry, with consumers feeling reluctant to buy from online merchants. 

In order to eliminate these risks and ensure trust in online payments, businesses must be equipped with the right tools that can help them detect and prevent such threats and fraudulent activities. While there are multiple solutions available, merchants could strat by focusing on installing a multi-layered solution into their payments strategies, consisting of different mechanisms such as machine learning/artificial intelligence, profiling and smart use of a third party intelligence via an orchestration engine.

With an impressive number of third party specialised fraud prevention services available in the market, a challenge the merchants face is consuming their services and coherently absorbing these into their payments solution. 

A key tool we see today is tokenisation, which converts sensitive cardholder information into a unique digital identifier in the form of a token for the merchant. Utilising tokenisation is an important way for merchants to regain lost power and stay in control without any limitations. 

At Paydock, our PCI-DSS Level 1 compliant vault enables merchants to stay agile and secure by storing sensitive credit card information and in return providing a special vault token. This vault token allows our merchants to route, update and charge without exposing sensitive data. To find out more about our vault please click here. 

To find out more about Paydock, speak to one of our friendly experts today at [email protected]

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Paydock partners with Aplauz to enable in-store payments for digital merchants

Paydock partners with Aplauz to enable in-store payments for digital merchants

Paydock, an enterprise-grade payments orchestration platform announces its most recent partnership with the introduction of Aplauz, a digital payment method that can be purchased in-store and used online, enabling online merchants to reach and capitalise on market opportunities within a yet untapped customer base.

By working seamlessly alongside other payment methods such as credit cards, PayPal, Google Pay, Apple Pay and Afterpay currently supported by Paydock, merchants can by using Paydock and Aplauz extend their product strategy to include in-store payments made at convenience stores without increasing effort.

Paying for goods or services online using traditional payment methods such as credit cards is still inaccessible, inconvenient or untrusted for many customers, such as the generation Z, who would like to protect their privacy, are wary of online fraud and prefer not to share financial data online. Aplauz also promotes conscious spending by enabling customers to have better control of their online spending habits – whether they want to control impulse buying, have ghost subscription payments that are still active or overlooked charges made on a registered credit card. Aplauz puts consumers squarely in the driver’s seat.

Rob Lincolne, founder and CEO of Paydock said: “Aplauz offers a compelling proposition for consumers and merchants. We are extremely excited to collaborate with Aplauz on this project and play our role in closing the gap between offline and online transactions by offering a solution that truly adds value to digital merchants as part of their payments mix.”

 Paydock’s technology is used by leading global merchants and platforms who benefit from a myriad of features such as dynamic vaulting and routing capabilities, sophisticated user management and vendor support.

Commenting on the collaboration, CEO of Aplauz Goran Abramović said: “We are excited to collaborate with Paydock to make Aplauz easily available to merchants everywhere regardless of their payment vendor set-up. Beyond the convenience, Aplauz has been launched with a vision of empowering conscious spending by enabling consumers to better control their online spending. I strongly believe that Aplauz can be a great opportunity for online merchants to further increase their social responsibility contribution towards their customers and the industry in which they operate.”

Aplauz is currently available across over 2000 convenience stores in Switzerland and will be expanding across Europe during 2021.

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NOTES TO EDITORS

To find out more about Paydock, please visit paydock.com

To find out more about Aplauz, please visit aplauz.com

About Paydock

Paydock (www.paydock.com) is an innovative enterprise-grade payments orchestration platform. Paydock assists merchants and payment service providers resolve systemic inefficiencies and risks associated with the industry’s growth, such as ever-increasing complexity, lost profit and material risk.

Clients include, major retailers, not-for-profits, global travel platforms, insurtech leaders and fast food chains.

Paydock’s ambition is to return billions in lost profit to its target markets while introducing best-in-class payments infrastructure to some of the most loved brands in the world.

 

About Aplauz

 Aplauz is prepaid digital credit that empowers people to make conscious spending. Aplauz credit vouchers can be bought at convenience stores and used to make online payments without any of the traditional online payment methods, and without having a bank account. It is ideal for those who don’t own a credit card or don’t want to disclose financial details, to securely buy online while staying in control of their spending.

CONTACT:

For media enquiries related to Paydock, please contact:

MINERVA PR

Malika Shermatova

+44 (0)7979 852604

[email protected]

For media enquiries related to Aplauz, please contact:

Delphine Bos

CMO Aplauz

[email protected]

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Paydock and Azupay team up to deliver New Payments Platform powered payments

Paydock, an enterprise-grade payments orchestration platform, is delighted to announce its strategic partnership with Australian fintech Azupay to support its New Payments Platform (NPP) powered payments infrastructure.

This groundbreaking partnership enables e-commerce vendors and merchants Australia-wide to rapidly deploy cutting-edge payments technology, maximise consumer choice and compress their internal transactional and operational costs. Combined with Paydock, Azupay will blend seamlessly alongside other critical payment methods such as credit card, Paypal and Afterpay, enabling merchants to add it to their ecosystem and benefit from this national payment infrastructure – all rapidly deployed through Paydock’s single platform.

Rob Lincolne, founder and CEO of Paydock said: “Accelerating payments innovation across Australia is in our DNA. We are, therefore, extremely excited to collaborate with the wonderful team at Azupay and the substantial benefit they offer every Australian business. We believe that the Azupay technology stands at the forefront of payment acceptance in Australia, capitalising on years of investment by major banks and supported by the Reserve Bank of Australia. This partnership is a watershed moment for Aussie merchants and will fundamentally change the way we think about payments acceptance in Australia.”

As the Australian fintech industry continues to expand, this partnership demonstrates the role Paydock plays in driving fintech innovation. Paydock’s technology is used by global merchants and B2B platforms who benefit from features such as a single API to process payments across vendors, vaulting and routing capabilities as well as  smart user and vendor support.

Commenting on the collaboration, CEO of Azupay, John Murphy said “We are delighted to be partnering with Paydock to bring Azupay’s unique, real-time payment offering to the Paydock platform. For the first time, Paydock merchants can receive their funds instantly instead of waiting days. In addition, Azupay reduces the likelihood of fraud and eliminates chargebacks, which is a real game changer for the Australian eCommerce market.”

Merchants seeking to find out more about the partnership should email [email protected] to find out about how to load Azupay into their Paydock environment.

To find out more about Paydock visiting paydock.com

 

CONTACT:

For media enquiries related to Paydock, please contact:

MINERVA PR

Malika Shermatova

+44 (0)7979 852604

[email protected]

 

NOTES TO EDITORS

About Paydock

Paydock (www.paydock.com) is an innovative enterprise-grade payments orchestration platform. Paydock assists merchants and payment service providers resolve systemic inefficiencies and risks associated with the industry’s growth, such as ever-increasing complexity, lost profit and material risk.

Clients include, major retailers, not-for-profits, global travel platforms, insurtech leaders and fast food chains.

Paydock’s ambition is to return billions in lost profit to its target markets while introducing best-in-class payments infrastructure to some of the most loved brands in the world.

 

About Azupay

Azupay is a Sydney-based fintech using innovative technology to make payments faster, safer and smarter. Azupay is the first consumer-to-business payments service to go live on the New Payments Platform, leveraging state-of-the-art real-time payment capabilities and QR (Quick Response) codes for payment initiation. Azupay allows instant ‘cash like’ account-to-account payments for consumers and businesses.

CONTACT:

For media enquiries related to Azupay, please contact:

CHRIS HAYLOCK

[email protected]
+61 (0) 405 155 009

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Episode 1 with Rob Lincolne & Rene Pelegero

Episode 1 with Rob Lincolne & Rene Pelegero

 

What’s broken? What’s working and where the future is taking us? Join our Founder and CEO Rob Lincolne and Rene Pelegero, Managing Director of Retail Payments Global Consulting Group as they discuss some of the big themes in the payments industry.

PayTalk with Paydock is our very own podcast where our founder and CEO Rob Lincolne dives deep with prominent figures and global leaders in the payments industry – bringing the latest insights and leadership to your doorstep.

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Paydock selected as strategic partner of Markaaz alongside Salesforce

Paydock, an enterprise-grade payments orchestration platform joins the ranks of strategic partners alongside leading industry players selected by Markaaz, the world’s first global operating system for small businesses.

Paydock is set to provide a unique payments orchestration backbone to Markaaz and its members. Paydock’s technology is used by leading global merchants and platforms who benefit from a myriad of features such as dynamic vaulting and routing capabilities, sophisticated user management and vendor support.

The partnership enables Markaaz to offer its SME base a wide range of both traditional and cutting edge payment capabilities, reduce compliance, technical and administrative costs and return lost time and money to ever more strained SME owners and operators.

Markaaz is an SME community where they can find all the resources and tools they need to succeed. For its partners, Markaaz is a network through which SME-friendly solutions can be offered and enhanced by Markaaz’s proprietary operating system underpinned by powerful AI.

Commenting on this partnership, founder and CEO of Markaaz, Hany Fam said: “We are pleased about the partnership with Paydock, as we are not only aligned in our values to bring down the cost of payments, but also we are on a shared mission to help SMEs succeed.”

Rob Lincolne, founder and CEO of Paydock said: “We are delighted to partner with Markaaz and be part of this purpose-driven business. Paydock has been built with enduring purpose of benefiting platforms such as Markaaz to simplify and streamline the way they engage and support payment service providers and associated vendors. Markaaz’s mission of reshaping the SME landscape is highly innovative and we look forward to working with them to transform the status-quo that exists in the payments environment.”

Businesses can find out more about Paydock by visiting paydock.com. To become a Markaaz community member and take advantage of some of the first FREE assessments including CRM / Network assessment, powered by Salesforce, or a Cyber Security Health assessment for your business visit markaaz.com.

 

CONTACT:

For media enquiries related to Paydock, please contact:

MINERVA PR

Malika Shermatova

+44 (0)7979 852604

[email protected]

 

NOTES TO EDITORS

About Paydock

Paydock (www.paydock.com) is an innovative enterprise-grade payments orchestration platform. Paydock assists merchants and payment service providers resolve systemic inefficiencies and risks associated with the industry’s growth, such as ever-increasing complexity, lost profit and material risk.

Clients include, major retailers, not-for-profits, global travel platforms, insurtech leaders and fast food chains.

Paydock’s ambition is to return billions in lost profit to its target markets while introducing best-in-class payments infrastructure to some of the most loved brands in the world.

 

About Markaaz

Markaaz is the world’s first global operating system for small businesses, supported by a pre-populated global directory of vetted businesses.

Markaaz is a community for small businesses, and a network for its partners. Markaaz develops and applies proprietary technology to support SMEs, including an AI and recommendations engine to create best-in-class SME-friendly tools, and using natural language conversations with SMEs it will develop and deliver custom tools in real-time for the specific needs of each SME. Founded by a team who has done this before, supported by a world class leadership and board, Markaaz has been internationally recognized by the World Economic Forum as a Global Innovator, and is driving digital adoption for SMEs globally.

 

CONTACT:

For media enquiries related to Markaaz, please contact:

Markaaz Marketing

[email protected]

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